The UKGC conducted a new survey last week that revealed that British gamers do not prefer free games at all! And they think that free games cannot be a substitute for real money games!

In fact, the UKGC was considering a new law to urge casinos to offer free games and provide advanced graphic features in these games to be a healthy alternative for players prone to gambling addiction! However, the study released last weekend showed that British players do not like these games completely!

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Last updated: November 2024

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The survey showed that 80% of players thought that placing real money bets gave them a sense of fun and control, as well as profits of course!

Furthermore, 85% of the participants believe that free games encourage them to gamble with real money. For example, when a player hits the winning pattern in a free game, he regrets that he did not bet on it to get profit!

This survey included more than 350 people who had bet on casino games in the past 12 months and addressed many important questions that we will discuss in this article.

Do British Players Prefer Online Casinos or Regular Casinos?

Although regular gambling is still the largest gambling sector in the UK, players in the survey showed a different trend! As they said that online gambling not only gives them fun, comfort, and preserves their privacy to the utmost degree!

Meanwhile, regular casinos are using a lot of online casino tech! For example, they accept payments made using bank cards and eWallets. Also, they offer virtual games, specially during peak hours when there is a heavy demand for table games! 

Furthermore, the COVID-19 precautionary restrictions have a great chance for players to discover online casinos. While regular casinos were closed. Certainly, this isn’t satisfactory to the UKGC or any other regulator as it places more supervisory duties on them! Gambling in a virtual environment makes the participation of minor players or gambling addicted players very possible.

This survey comes at a time when non-cash payment methods have become the most used method in the UK. Only 3 years ago, these methods competed with the use of regular banknotes. Whilst during 2020, bank ePayment methods controlled half of the British payments. 

Despite the enormous economic benefits that non-monetary payment methods offer, they come with many regulatory challenges. For example, the ease of making payments and withdrawals makes the gambling experience easier and more enjoyable which is very dangerous for players who have addictive tendencies towards gambling.

To partly control this risk, the UKGC has worked with banks to ban credit cards in all British casinos and betting sites!

Are There Benefits To Non Cash Payment Methods?

Despite the risks that come with ePayment methods, the UKGC report also notes that they have some advantages. The most important of all is the ability to control. These methods give players the ability to keep track of their bets during the day, week, or month. Thus, they can stick to their gambling budget. On the other hand, gambling sites and regular casinos can study the payment behaviour of players. So, they can easily identify addicts. For example, if a player deposits €100 and then deposits €500 on the same day, it means that he is trying to make up for his losses which is a serious symptom of gambling addiction!

However, casinos will not only study but will work to extract info from these studies. Then apply restrictions accordingly to fight problem gambling.

Mobile Gambling Survey

Smartphones have become the most widely used device in the modern era. Although the past eras witnessed the rise and fall of many devices, not all of them widely spread as smart portable devices. With these devices, you can follow up on your business. Get in touch with your friends. Purchase goods and services from online stores. Enjoy playing in casinos. However, this sheer ease of using smartphones can have major consequences for addicts.

Therefore, the UKGC has banned the in-game features in online slots games. For example, the scatter and wild symbols. In addition to the gambling feature and free spins. All these features are now a thing of the past. However, you can still find games with these features at casinos not on GamStop.

Although smartphones give studios the ability to create many inventive ideas, British gamers will be deprived of them all! This certainly leads to disastrous results for the entire industry! Players do not like casinos that apply all these limits. So, they will turn to European casinos.

Conclusion of the Survey

The UKGC mainly aims to reduce the problem of gambling. Ban gambling among minors. Fighting gambling addiction. However, when achieving these goals, the committee must not forget that most players are not minors or addicted, and these decisions severely affect them and the industry as a whole!

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